by Sound Images | Dec 8, 2023
The psychology of video engagement Watch a cat video and your day brightens. Why is that? Psychological triggers. The emotional responses elicited by videos. It’s these triggers that cat videos press so effectively, and what many corporate videos lack. ...
by Sound Images | Dec 2, 2023
Lights, camera, partner: Find your video storytelling team In one single minute, over 500 hours of video production is poured into YouTube alone. The scale is staggering, and if you’re not already, it’s time to be part of this video action. It’s...
by Sound Images | Nov 7, 2023
Website videos increase conversions by 83% Is your website landing page like a trampoline? Visitors land and quickly bounce off? With attention spans shrinking like icebergs, grabbing users’ attention – and their time – is tough. Most of...
by Sound Images | Oct 28, 2023
LinkedIn video content for B2B marketing: Tips and best practices You’ve worked with a production company to create your corporate or marketing video. And your target audience is B2B. What social platform will give you maximum reach and engagement? Hang on...
by Sound Images | Sep 28, 2023
How to use video content in your email marketing Of all the emails that land in your inbox daily, only a couple are likely to include video. But if you knew… including the word ‘video’ in your subject line can increase open rates by 19% that...