Recruitment video production attracts top talent

Are you fighting for job applicants?

When hiring is competitive, a recruitment video will wave job seekers down

 

Video on your radar?

Stand out in the job market with an employer branding video

It’s tough finding new employees in the Brisbane market right now.

The ones you really want.

As an employer, you’re competing for a smaller, pickier pool of job applicants.

And they’re looking for more than the dollars.

Recruitment videos showcase your company’s culture and values, making it easier for potential candidates to see themselves as part of your team.

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“We had between 15 and 18 positions always open for the 6 months prior to the video going out.  Now we have 2.

We had a problem, and now we don’t. The video made all the difference.”

Alan Routledge | Manager - Master Rebuild Centre, Cummins, Brisbane

A great recruitment video creates a strong first impression

In today’s competitive job market, standing out as an employer is more important than ever.

Your recruitment video is an engaging way to share your employer brand and attract the top talent you’re looking for.

It’s a shortcut to a more personal connection.

To more desirability – and more job applicants.

Video storytelling is more authentic

You can explain your company culture, values and perks with narration – but your video will resonate more deeply when you include interview testimonials from your current employees.

Their comments on what it’s like to work ‘here’ and how well you all work together are inspiring.

And more relatable.

When we colour in these interview testimonials with footage of each person working in their roles, your potential candidates see themselves in the same roles.

You’ve helped them feel connected and excited about the opportunity.

Because they understand your company culture and what it’s like to work with you.

They like – and connect with – your vibes.

Sound Images Guarantees

→  Your video is fine-tuned until you love it

We understand your corporate world. 

And “3 rounds of changes” won’t work when you have multiple stakeholders in your approval process.

→  You won’t pay more than quoted

No surprises with hidden costs.

→  Outstanding quality

All filming is in Ultra High Definition for the highest quality of vision and sound.

To reflect your own high quality.

Recruitment videos attract a diverse workforce

Diversity and inclusion are crucial components of a thriving workplace.

Recruitment videos showcase your commitment to these values by highlighting your diverse team and inclusive work environment.

You’ll nurture a more innovative and successful organisation by appealing to a broader range of candidates.

Share how awesome you are to work with

With a recruitment video, you’re super-charged awesome.

Your job offerings are more desirable.

Applicants are more likely to apply.

Because they understand your company culture and what it’s like to work with you.

They like – and connect with – your vibes.

Our recruitment video process

Your video starts with a no obligation chat.

The best way for you to see if we ‘click’ is to catch up face-to-face, preferably in your space.

If that doesn’t work for you, we can Zoom or chat with email.

This is where we dive deep – here’s our video briefing questions if you want to have a peek!

If you haven’t already been quoted, we firm up your investment.

This will include everything from the script to delivery of all the video file formats and sizes you need.

Then happy dance!

Let’s get your recruitment video underway 😊

 

 

Where do we film?

  • Brisbane
  • Sunshine Coast
  • Gold Coast
  • Queensland
  • Australia

Our home base is southeast Queensland – and we also travel all around Australia for clients with multiple locations or stories to be filmed.

P.S. A client recently sent us to New Zealand because she only wanted to work with our team.

90% of our recruitment videos are for repeat or referred clients

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“We’re asking at screening and interview how they heard about the job, and many are reporting they saw the video on social media or they watched the video we attached to the Seek ads.

Alan Routledge | Manager - Master Rebuild Centre, Cummins, Brisbane

Video on your radar?

Frequently asked questions 

What is recruitment video production?

Recruitment video production refers to the process of creating videos specifically designed to attract potential candidates to a particular job, company, or organisation.

These videos are a critical part of a modern recruitment strategy as they leverage the power of visual storytelling to showcase your company’s culture, work environment, benefits and values to prospective employees.

Why do I need recruitment video?

Recruitment video production is a powerful tool for attracting talent.

With it, you can showcase your company culture, work environment, and the city’s lifestyle in an engaging and relatable way.

This increases the chance of reaching prospective employees who align with your company’s values and vision.

Sharing stories about your company’s journey,  what you stand for, and what it’s like to work with you is an easy way to stand out as authentic and boost employee engagement.

By resonating with potential applicants on a deeper level, you foster a connection beyond the usual job description, making your organisation a more appealing workplace.

How much does recruitment video production cost?

The cost of recruitment video production in Brisbane will vary based on each production company’s rates and the scope of each project.

As a ballpark, most recruitment videos involving filming are custom quoted from around $4,500 to $15,000 plus GST.

Our Sound Images process is to understand your brief and then provide you with a fast and firm quote.

We back this up with our ‘love your video’ guarantee to fine-tune until you and all your decision-makers are 100% satisfied with your video.

This is unlike most video production companies who limit you to 2 or 3 rounds of revisions.

How do I find the best video production company?

This should be rephrased as the ‘best video production company for you’.

First, you need to make sure you like the videos in the portfolio of each production company you review.

Look at their years of recruitment video production experience and client testimonials.

Once you’ve shortlisted potential production companies, you should ask for a quote to rule them in or out for your budget.

Always double-check what’s included in each quote to make sure you’re comparing apples with apples and you won’t be surprised with unexpected charges.

One of the most important things to consider is how they’ll guarantee you’ll love your video.

How many rounds of fine-tuning will they give you? If you have multiple decision-makers who need to approve the video, 2 or 3 rounds of revisions usually won’t be enough.

Our Sound Images guarantee is no limit to the number of fine-tuning rounds.

Ask about their video production process. Do you have to provide your own video script or will they write the script for you?

How much do you need to be involved and how do they keep you in the loop?

Finally, meet face to face if you can – because the final decision should come down to how you ‘click’. Your gut instinct should tell you whether you like this team and if you’ll work well together.

How long does it take to produce a recruitment video?

Do you have a deadline or target completion date for your recruitment video?

Even though an ideal timeframe to allow for the production of your recruitment video is 4 to 6 weeks, if you have a deadline we’ll work back from that.

Let’s break down each video production step:

Allow a week for the script to be written and another week for the script fine-tuning.

Ideally, a week should be allowed after the script is written to plan and prepare for the filming.

Most recruitment videos need between one and three days of filming.

Editing usually takes about a week until the first version is ready for your review.

The fine-tuning stage will depend on how many of your team need to review the video, how long they’ll take to give feedback, and the number of review cycles.

Our Sound Images guarantee is no limit to the number of revision rounds, but most production companies will give you only 2 or 3 opportunities to fine-tune your video.

With your video approved, allow a few more days for the creation of all the formats and video sizes you need for each platform.

What should I include in my recruitment video production?

Your recruitment video should genuinely represent your company and what it’s like to work there.

People want to work with people. Not faceless corporations.

When your people share their personal workplace stories, you show this human side of your company.

Inspiring your viewers to be a part of your journey.

You can include interviews with staff, scenes of your workplace and your employees working in their roles, details about job roles and snippets of Brisbane life..

It’s also effective to discuss your company’s mission, vision and values.

What is the process of creating a recruitment video?

Recruitment video production services in Brisbane usually cover each stage of the production process:

  • The process usually begins with a brief where you discuss your goals and ideas with the video production team.
  • Video script writing
  • Preproduction to plan for the filming and editing
  • Filming with professional camera, audio recording & lighting equipment
  • Voiceover recording
  • Music selection
  • Graphics and animation to be used in the edit
  • Editing and colour grading
  • Fine-tuning the edit, based on your feedback
  • Creation of all the extracts, file formats and sizes you need to play your recruitment video across multiple platforms

It’s a collaborative process that needs your involvement at each step to ensure the final video aligns with your company’s vision and brand.

Video production customised to
meet your budget

 

As a guide, our all-inclusive video productions start at around $4,000 + GST. 

Most videos will fall somewhere between this and $12,000, depending on the number of filming days and the complexity and length of the edit.

This includes everything from script to screen and all the versions you need for each platform.

And here’s where we’re different: you have unlimited fine-tuning rounds until you love your video.