Free video optimisation checklist

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Tony:

Brisbane:

Sunshine Coast:

Email:

[email protected]

Tony:

(04) 1362 0593

Brisbane:

(07) 3229 0138

Sunshine Coast:

(07) 5494 3600

Email:

[email protected]

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Level 3, 145 Eagle Street
Brisbane QLD 4000

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Grateful for clients who appreciate the journey as

Grateful for clients who appreciate the journey as much as the destination - and place their trust in our creative process!

🎬 Working together, we've turned Resi Homes's vision into a corporate overview video and two client case studies.

🎬 Videos that will work hard to create a more personal connection with website visitors shopping around for a custom home builder.
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#ClientLove #ClientTestimonial #VideoProduction #CorporateVideoProduction #VideoMarketing #BrandStorytelling #VideoAdvertising #VideoProductionCompany #VideoProductionServices #MarketingVideo #brisbanearchitects #brisbaneconstruction #qldconstruction #queenslandconstruction #qldhomes #qldarchitecture #queenslandarchitecture #buildingaustralia #qldbuilder #qldhomebuilder #sunshinecoastbuilder #northbrisbanebuilder #resihomes

Keeping teams in the loop is easily overlooked. L

Keeping teams in the loop is easily overlooked.

Leading to confusion > low morale > and lack of productivity.

A challenge that’s easy to fix.

A from-the-top video message to share updates and goals keeps everyone informed, connected and on the same page.

Increasing employee understanding and buy-in.

With all employees working towards common goals, your company is more productive.

That’s an easy competitive advantage.

P.S – authentic and natural is more important than slick and over-polished for this type of internal communication
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#InternalCommunication #CorporateVideoProduction #VideoProductionQueensland #BrisbaneVideoProduction #CorporateVideoBrisbane #miningaustralia #miningmachines #hastingsdeering #civilcontractingaustralia #brisbaneconstruction #qldconstruction #queenslandconstruction #buildingaustralia #agriculturetechnology #agricultureaustralia #australianagriculture #meatandlivestockaustralia #brisbanevideoproduction #brisbanesocialmedia #Brisbanebusiness #brisbanevideographer #smallbusinessbrisbane #brisbaneagency #brisbanemarketing #soundimagesau #sunshinecoastvideographer #sunshinecoastbusiness #sunshinecoastmarketing #sunshinecoastbusinesswomen

Why do we film ‘raw?’ Not naked raw, raw as i

Why do we film ‘raw?’

Not naked raw, raw as in our camera settings are set to a very flat range of colour.

This is called log format and it gives us greater control over the final colour grading when we edit.

Colour-grading in the edit suite has many steps:

🎥 Exposure is either increased or decreased

🎥 Contrast is added to make the whites whiter and the blacks blacker

🎥 White balance is adjusted

🎥 Colour tones are adjusted to give the truest skin tone colours

🎥 Saturation is added to the colours to make the colours more vibrant

🎥 The scene is then sharpened and adjusted to make sure the shot is neither over nor under-exposed

🎥 LUT (Look Up Table) is applied to the entire video – this gives the video a consistent look between all shots to make the vision seamless and all coloured the same way

🎥 Finally, a subtle dark vignette is applied to the outer edges of the video to naturally draw the viewers’ attention to the middle of the video or the subject - without being imposing or noticeable

Phew!
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#CorporateVideoProduction #VideoMarketing #BrandStorytelling #VideoAdvertising #VideoProductionCompany #VideoProductionServices #MarketingVideo #BrandFilm #BrisbaneVideography #QueenslandVideography #BrisbaneVideoProduction #QueenslandVideoProduction #BrisbaneCorporateVideo #QueenslandCorporateVideo #BrisbaneBusinessVideo #QueenslandBusinessVideo #BrisbaneVideoMarketing #BrisbaneMarketingVideo #QueenslandMarketingVideo #CorporateVideo #CorporateVideos #CorporateVideoProductions #CorporateFilms #CorporateVideoMarketing

Corporate events are huge to organise. During the

Corporate events are huge to organise.

During the event, your employees have loads of information to absorb and recall – and put into practice outside the event bubble.

🎥 So it makes sense to boost employee engagement with an event video.

For many of our clients, we film their events and speakers to preserve all the valuable information, insights and learning.

We edit a highlight video, plus speaker videos, tidied up to key points and supported with graphics.

And there you go.

Instead of a one-off event, you have an on-demand video library – an internal communication resource.
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#Corporateevents #Eventvideos #Conferencevideos #CorporateVideoProduction #VideoMarketing #BrandStorytelling #VideoAdvertising #VideoProductionCompany #VideoProductionServices #MarketingVideo #BrandFilm #BrisbaneVideography #QueenslandVideography #BrisbaneVideoProduction #QueenslandVideoProduction #BrisbaneCorporateVideo #QueenslandCorporateVideo #BrisbaneBusinessVideo #QueenslandBusinessVideo #BrisbaneVideoMarketing #BrisbaneMarketingVideo #QueenslandMarketingVideo #CorporateVideo #CorporateVideos #CorporateVideoProductions #CorporateFilms #CorporateVideoMarketing

Just for fun - and laughs 🎬 P.S. Happy, relaxe

Just for fun - and laughs 🎬

P.S. Happy, relaxed interviewees = natural interview responses
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#behindthescenes #bts #corporatevideoproduction #videoproductionqueensland #brisbanevideoproduction
#VideoMarketing #BrandStorytelling #VideoAdvertising #VideoProductionCompany #VideoProductionServices #MarketingVideo #BrandFilm #BrisbaneVideography #QueenslandVideography #BrisbaneVideoProduction #QueenslandVideoProduction #BrisbaneCorporateVideo #QueenslandCorporateVideo #BrisbaneBusinessVideo #QueenslandBusinessVideo #BrisbaneVideoMarketing #BrisbaneMarketingVideo #QueenslandMarketingVideo #CorporateVideo #CorporateVideos #CorporateVideoProductions #CorporateFilms #CorporateVideoMarketing

Video length - short and sweet or long and informa

Video length - short and sweet or long and informative?

I see many recommendations to keep video lengths short. I don’t always agree.

Because all length options should be on the table.

How do you decide?

🎥 Start with the viewer…

If you're targeting potential employees in a competitive job market, they're skimming all the job opportunities.

You’re one of many. That pushes your recruitment video towards a shorter length.

But that training video to cover workplace safety?

Don’t avoid going into depth because you’re worried about the minutes. [That doesn’t mean you can’t break it up into manageable chunks.]

🎥 Where will your viewer watch the video?

Let’s say you’re creating a corporate anniversary video using employees past and present, sharing their memories and anecdotes.

To be played at a corporate event with your people held captive.

Go long.

In the recent series of branch video stories we produced for our client Hastings Deering, each video was between 10 and 13 minutes long.

Our internal audience smiled at, laughed with, clapped along with the videos – and watched to the end.

🎥 There's nothing wrong with our attention spans for what we're interested in.

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#RecruitmentVideoProduction #RecruitmentMarketing #Eventvideos #Conferencevideo #CorporateVideoProduction #EmployerBranding #TalentAttraction #VideoBranding #TalentAcquisition #VideoHiring #RecruitmentAdvertising #VideoJobAds #HiringMarketing #VideoCareers #TalentRecruitment #RecruitmentVideos #CareerMarketing #VideoEmployment #HiringVideos #EmploymentMarketing

This is why we do what we do. And how we've been a

This is why we do what we do. And how we've been able to keep our business going decade after decade.

The mantra:

Nothing is more important than [really] happy clients
Nothing is more important than [really] happy clients
Nothing is more important than [really] happy clients
Nothing is more important than [really] happy clients
Nothing is more important than [really] happy clients
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#happyclients #corporatevideoproduction #videoproductionqueensland #brisbanevideoproduction #corporatevideobrisbane #corporatevideo #corporatevideos #videocontent #trainingvideos #videoproductions #testimonialvideo #recruitmentvideo #promotionalvideoproduction #launchvideo

Help me out here. Close-up or wider shot? ❓ Whi

Help me out here. Close-up or wider shot?

❓ Which would you choose as a video thumbnail?

🙏 Vote 1 for the top pic, 2 for the bottom pic in the comments?

Ta very much! Cheers, Kerrie
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#QueenslandIndustry #qut #CorporateVideoProduction #VideoMarketing #VideoProductionCompany #VideoProductionServices #MarketingVideo #BrisbaneVideography #QueenslandVideography #BrisbaneVideoProduction #QueenslandVideoProduction #BrisbaneCorporateVideo #QueenslandCorporateVideo #BrisbaneBusinessVideo #QueenslandBusinessVideo #BrisbaneVideoMarketing #BrisbaneMarketingVideo #QueenslandMarketingVideo #CorporateVideo #CorporateVideos #CorporateVideoProductions #CorporateVideoMarketing

You don’t want your employees to lack direction

You don’t want your employees to lack direction or feel confused about their priorities.

And you should never ever want disconnected employees.

Here's 2 scenarios, from an employee's perspective:

👉 Workplace scenario #1

Your company CEO delivers a team message to launch a new digital platform.

You’re given the heads-up that there’s a learning curve. And you’ll be supported with ongoing training.

Armed with this knowledge, you feel confident.

A little nervous but you’re ready.

👉 Workplace scenario #2

Your company sets up a new digital platform with little warning, preparation and minimal training.

You feel out of the loop, unvalued, and obstinate about the change.

👉 This could have been avoided with improved internal communication.

With videos that cut through – and resonate – with your team.

I’ve seen it in action:

👉 In videos that onboard and train with consistent [and re-watchable] messaging

👉 In videos that clear up corporate confusion, shining a light on the way forward

👉 In videos that move employees to proud tears

Instilling a sense of pride and belonging in the workforce.

Hello, productivity.
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#businessowners #businessowner #growyourbusiness #businesspassion #businessmind #businesslife #businessgrowth #businessstrategy #businessstrategies #businessmotivation #businessgoals #businessmindset #ceomindset #recruitmentvideos #trainingvideos #onboardingvideos #inductionvideos #CorporateVideoProduction #VideoMarketing #BrandStorytelling #VideoProductionServices #MarketingVideo #BrisbaneVideoProduction #QueenslandVideoProduction #BrisbaneCorporateVideo #QueenslandCorporateVideo #BrisbaneBusinessVideo #QueenslandBusinessVideo

It’s refreshing to see the real people behind th