Where to place videos on your website

Where to place videos on your website

 Where to place videos on your website Setting the scene A website video should get things done. Whether showcasing your product, celebrating customer success, or attracting top talent, the right video in the right place can make all the difference. Here’s a guide to...
Tips to optimise your video for more views and shares

Tips to optimise your video for more views and shares

 Tips to optimise your video for more views and shares Help your audience find your video Video has never been more popular. Loved by consumers and marketers alike, it’s hands-down the most engaging way to connect with your target audience. But video won’t do diddly...
Mastering video length & pacing to keep viewers watching

Mastering video length & pacing to keep viewers watching

 Mastering video length & pacing to keep viewers watching Setting the scene Everyone bangs on about video length. And it’s important. But so is video pacing. Together, these elements determine how effectively a video communicates its message and retains...
Video thumbnails to make them stop and click 

Video thumbnails to make them stop and click 

 Video thumbnails to make them stop and click  Setting the scene Your video’s thumbnail can make the difference between a viewer clicking your video – or scrolling past.  It’s your video’s first impression, and you only have a split second to...