Struggling to grab your market’s attention?
When the market is crowded, your marketing video cuts through the clutter
Marketing video production Brisbane
Script to screen to lighten your load, unlimited fine-tuning until you love your video
Take the first step to a no-obligation quote
Marketing videos connect emotionally
The emotional pull of well-told stories in marketing videos makes it easier to build a personal connection with viewers, enhancing brand loyalty.
This video storytelling influences purchasing decisions, encourages shares on social media, and increases customer retention.
“We can’t thank Sound Images enough for their excellent work and incredible patience with us.”
Increase engagement with a marketing video
Marketing videos capture and hold attention more effectively than text or static images.
The combination of visuals, dialogue, music, and sound effects in videos creates a rich sensory experience that text and images alone cannot achieve.
This multisensory engagement is key to retaining viewer attention and enhancing message recall.
Marketing videos focus on the benefits your viewers care about
Marketing videos are all about what matters to your audience.
By targeting what your audience values, your marketing video dives into the benefits they care about.
Turning interest into action.
A marketing video improves SEO
Videos grab attention quickly and can make a strong first impression.
This is crucial in digital environments where users skim content. Your marketing video can stop users in their tracks and engage them immediately.
Every time they stop scrolling to hit play, you’ve increased the time visitors spend on your site.
Those extra seconds – or minutes – positively impact your site’s search engine ranking.
Even better, your video content is often prioritised in search results.
So you increase visibility AND engagement.
Marketing videos can be repurposed
Marketing videos are versatile beyond a single campaign or platform.
You can cut a longer video into shorter clips for social media teasers, reformatting for different platforms.
This flexibility enhances your reach across diverse audiences and reinforces your marketing message across all your marketing channels.
Ensuring your video content remains fresh and relevant.
Our marketing video process
Your video starts with a no obligation chat.
The best way for you to see if we ‘click’ is to catch up face-to-face, preferably in your space.
If that doesn’t work for you, we can Zoom or chat with email.
This is where we dive deep – here’s our video briefing questions if you want to have a peek!
If you haven’t already been quoted, we firm up your investment.
This will include everything from the script to delivery of all the video file formats and sizes you need.
Then happy dance!
Let’s get your marketing video underway 😊
Where do we film?
We’re based in Brisbane and on the Sunshine Coast, but our main stomping ground is southeast Queensland.
We also travel all around Australia for clients with multiple locations to be filmed.
Marketing video filming wherever you need us.
P.S. A client recently sent us to New Zealand because she only wanted to work with our team.
How much does a marketing video cost?
The quote for each marketing video production is customised to meet your budget.
As a guide, our all-inclusive video productions start at around $4,000 + GST.
Most videos will fall somewhere between this and $12,000, depending on the number of filming days and the complexity and length of the edit.
This includes everything from script to screen and all the versions you need for each platform.
And here’s where we’re different: you have unlimited fine-tuning rounds until you love your video.
Marketing video client testimonials
Why our clients choose us more than once
"You are by far the best"
“You are by far the best video production company we have used, so thank you! It’s been a pleasure working with you and the quality of your work is outstanding.”
Reem Hassib | Brand and Communications Manager
Save the Children
"Turned around so fast"
“The marketing video has come up great – thank you for all your hard work in getting this turned around so fast!”
Mikaela O’Farrell | Team Coordinator
CBRE | Retail Capital Markets – Queensland
"A great filming day"
“We had a great filming day with Drew and Jacob at Caloundra and Underwood, seamless and great guys to work with!”
Barry Woodgear | Marketing Manager
TAUSCare
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Frequently asked questions
What is marketing video production?
Marketing and promotional videos are used to introduce, promote, or explain a company’s products or services to potential customers.
An engaging, high-quality marketing video can generate interest and drive customer action across multiple platforms.
Why do I need marketing video for my business?
Your marketing video will boost your business by sharing your product or service benefits, attracting and engaging your target audience, increasing brand visibility, and ultimately driving conversions and sales.
91% of businesses now use video for marketing. That’s a clear message that video works and it needs to be in your content mix.
Video on website landing pages increases conversion rates by 83%.
Stats also tell us that more customers buy after viewing marketing videos.
Because video content is a more engaging experience for your website visitors, Google rewards this with improved SEO ranking, driving more website traffic.
Video is unmatched for its ability to create an emotional connection. It’s the most powerful medium to deliver brand credibility and boost the confidence of a prospect.
How much does video production cost?
The cost of video production will vary based on each production company’s rates and the scope of each project.
As a ballpark, most corporate videos involving filming are custom quoted from around $4,000 to $12,000 plus GST.
Our Sound Images process is to understand your brief and then provide you with a fast and firm quote.
We back this up with our ‘love your video’ guarantee to fine-tune until you and all your decision-makers are 100% satisfied with your video.
This is unlike most video production companies who limit you to 2 or 3 rounds of revisions.
How do I find the best video production company?
This should be rephrased as the ‘best video production company for you’.
First, you need to make sure you like the videos in the portfolio of each production company you review.
Look at their years of marketing video production experience and client testimonials.
Once you’ve shortlisted potential production companies, you should ask for a quote to rule them in or out for your budget.
Always double-check what’s included in each quote to make sure you’re comparing apples with apples and you won’t be surprised with unexpected charges.
One of the most important things to consider is how they’ll guarantee you’ll love your video.
How many rounds of fine-tuning will they give you? If you have multiple decision-makers who need to approve the video, 2 or 3 rounds of revisions usually won’t be enough.
Our Sound Images guarantee is no limit to the number of fine-tuning rounds.
Ask about their video production process. Do you have to provide your own video script or will they write the script for you?
How much do you need to be involved and how do they keep you in the loop?
Finally, meet face to face if you can – because the final decision should come down to how you ‘click’. Your gut instinct should tell you whether you like this team and if you’ll work well together.
How long does it take to produce a video?
Do you have a deadline or target completion date for your marketing video?
Even though an ideal timeframe to allow for the production of your marketing video is 4 to 6 weeks, if you have a deadline we’ll work back from that.
Let’s break down each video production step:
Allow a week for the script to be written and another week for the script fine-tuning.
Ideally, a week should be allowed after the script is written to plan and prepare for the filming.
Most marketing videos need between one and three days of filming.
Editing usually takes about a week until the first version is ready for your review.
The fine-tuning stage will depend on how many of your team need to review the video, how long they’ll take to give feedback, and the number of review cycles.
Our Sound Images guarantee is no limit to the number of revision rounds, but most production companies will give you only 2 or 3 opportunities to fine-tune your video.
With your video approved, allow a few more days for the creation of all the formats and video sizes you need for each platform.
Can I use my video across different platforms and channels?
A marketing video is versatile and can be used across multiple platforms and channels.
- Showcase your video on your website
- Use in blog post
- Create a dedicated landing page for the video with a lead capture form
- Upload to YouTube or other hosting sites like Vimeo or Wistia
- Add links to the video in email marketing campaigns
- Add a link to your email signature – and those of your employees
- Display it at trade shows or events
- Webinars and virtual events
- In-store displays
- Collaborate with other businesses or organisations to showcase the video on their platforms or as part of a joint marketing campaign
- Use shorter extracts for cinema or television advertising
- Share shorter extracts on social media platforms like LinkedIn, Facebook, Instagram, and YouTube
- Online video ads on advertising platforms like Google Ads and Facebook Ads
The key is to adapt the video format and length to suit each platform for optimal reach and engagement.
What's included in your video production service?
From script to screen, we cover each stage of the production process:
- Video script writing
- Preproduction to plan for the filming and editing
- Filming with professional camera, audio recording & lighting equipment
- Voiceover recording
- Music selection
- Graphics and animation to be used in the edit
- Editing and colour grading
- Fine-tuning the edit, based on your feedback
- Unlimited fine-tuning rounds
- Creation of all the extracts, file formats and sizes you need to play your marketing video across multiple platforms
Take the first step to a no-obligation quote